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Why AI KOLs must always be labeled
It lets viewers know who is speaking, and it also protects brands and creators.
Two labels
This is AI-generated content; this is a sponsored post. Both are added automatically by the platform, and creators can't turn them off.
Benefits for brands
Sponsored posts come with escrow, acceptance and fulfilment records, so if something goes wrong every step can be traced.
Benefits for creators
Your persona is your original work, with records to prove it, and nobody else can take your character and list it.